If you’re a company that regularly deals with consumer packaged goods (CPGs), you know that this world is about more than buying a few packaging supplies, slapping them on a box and calling it good. Packaging and shipping are hugely involved areas, and companies that streamline things in this area will see numerous benefits over those that don’t.
At Nash Packaging, we’re here to help. We’re always on top of major trends in the industry – such as the current trend that’s running heavily toward consumer convenience in all shipping areas. Let’s look at some basics here, how our shipping supplies and solutions can help, and some future areas to keep an eye on.
We’ve reached a point in the consumer world where the average consumer prefers variety over quantity. Even if the products inside are the same, consumers want a variety of outside packaging and options. They want convenience in transport, which means more smaller or medium-sized packages that allow them to feel in control of portion sizes. These are the areas businesses have to emphasize as they move forward.
There are a variety of types of stores out there that require big packaging services, and they have different needs. These include:
The increased drive in packaging innovation isn’t just about the looks on the outside, either. It’s also about maintaining the quality of the contents of the packaging. Look for any little ways you can tweak your processes here to improve the quality of the product your customer receives.
For more on trends in customer convenience, or to learn about any of our container and packaging supply services, speak to the pros at Nash Packaging today.